Social Media Manager
Salthouse Catering
1740 Signal Point Rd Unit 200, Charleston, SC 29412Part Time • Hourly
Posted On September 22, 2022
Job Details
Social Media Manager for Salthouse Catering
Charleston, South Carolina
Job Description: Manager ideally reside in the Charleston area, but the majority of the job can be executed
remotely.
Starting Time Commitment: 10 hours per week
Starting Hourly Rate: $16-$20 an hour based on experience
Social Media:
– Manager is responsible for maintaining Salthouse Catering’s Instagram account
(@salthousecatering)
– Manager schedules posts via Hootsuite (or other similar platform). Posts should occur
daily. Manager should track Instagram insights to determine optimal time of day for
posting. Manager should monitor likes, comments, and shared throughout the day once
the post is live. Manager should also like and reply to comments to maintain follower
interaction.
– Instagram posts should consist of professional photos, grammatically correct captions
and proper crediting and tagging. The feed should be a mixture of food photos, couple
and guest appearance photos, celebratory awards photos, and advertisements for
Gourmet To Go.
– Manager should scroll through the Salthouse Catering feed daily to interact with
accounts that we follow. Manager should also periodically follow back new followers and
fellow complementary accounts.
– Manager should post on Instagram stories at least three times per week. We have been
doing “Team Tuesdays” for a while to highlight and recognize our excellent employees
within the company. Story posts can also advertise Gourmet To Go, an upcoming
nonprofit or marketing event, an award, or a happening in our kitchen. Reposts are also
acceptable.
– Verbal reporting on insights weekly is preferred, especially as it relates to fluctuations in
followers.
– Experience putting together Reels from raw videos to capture new followers.
– Manager to create an implement giveaways. Manager must track entries and select the
winner.
– Manager should stay up to date on Instagram algorithm changes and new/ changing
features as well as current events in the world and on social media. Manager should
advise when to pause or alter messaging.
E-Blasts:
– Manager to create monthly email blasts via Mailchimp to be sent to our multiple mailing
lists. Topics include Gourmet To Go, holiday menus, recent event highlights, menu
additions and changes, staff highlights, and company celebrations.
– Email blasts to include engaging language, proper grammar, photographs with proper
credit, and visually appealing layouts.
– Manager to also import and maintain all mailing list contacts and send out
“Congratulations on Your Engagement” campaigns as requested.
Blog:
– Manager to periodically publish blog posts via our Squarespace website
– Blog posts to include engaging language, proper grammar, photographs with proper
credit, and visually appealing layouts.
Graphic Design:
– Manager might help with creating graphics for various posts such as review highlights,
hiring notices and achievements.
– When using provided logos and graphics for various events around town, Manager must
be sure to follow guidelines as requested by the Event Producer
Dropbox:
– Manager must maintain the Event Photography folder in the shared Dropbox. This
includes properly naming folders, download and saving images from photographer
galleries in the proper place, and organizing all photos in a logical manner.
Miscellaneous:
– Time tracked via phone application. Must clock in and out honestly. Any missteps must
be reported to the Operations Manager for adjustment.
– Salthouse Catering runs bi-monthly pay periods.
– Manager to receive a Salthouse Catering email address – this must be checked
regularly.